Website and logo development marks a new chapter for Ceramicx

Ceramicx logo

In the last issue of our in-house magazine, Heatworks 20, we told you all about our newly constructed facilities here at Ceramicx. While they’ll keep us at the forefront of the advancement of infrared heating, our update and expansion plans continue as we get ready to launch our new look website and logo.

Giving a clear identity

Over the last 25 years, our logo has evolved with us, and we’re now ready to add a new version. But as we’ve been working on the website, logo, and general refresh of our online presence, we’ve made the distinction between our customer and market differences.

As our infrared heating solutions become a more prevalent part of our business, we want to share more of our engineering and infrared capabilities, together with case studies of our systems. Just as importantly, we also want to continue to be your one stop shop for all infrared components, parts, and systems well into the future.

Ceramicx logos

As such, we’re launching two new websites with new logos and fresh straplines, giving both a clear identity: Ceramicx infrared for industry with its green logo, and Ceramicx infrared industrial solutions with its red counterpart.

Brand evolution

The site and logo changes now give a clear distinction between the core areas of our business. But they also show our brand evolution and growth as a company and underline our commitment to giving customer satisfaction in every area.

Of course, we couldn’t have done it all on our own. Working alongside our in-house design and marketing team, the team at D2 Creative design agency did a fantastic job for us. Together with the websites, you’ll also see all the new branding online and offline in our advertising, packaging, and everything Ceramicx related over the next few months.

The main purpose for this post is to tell you about the new changes, so you won’t be too surprised when the websites look a little different on your browser. We’re really pleased with the results and we hope you like them as much as we do.

Ceramicx logos

Ceramicx. Sun. BBQ.

A day that started with rain and fog turned into blue skies once Abacus Catering arrived to set up.

By 1 o’clock everyone in the factory gathered outside in the sun for a feast of burgers, chicken, salads and of course a sneaky bit of apple tart.

While some opted to sit in the shade (near the drinks conveniently) others enjoyed the heat of the sun sitting at the table long enough to rival The Last Supper.

Patsy Bear kept an eye on the proceedings hoping between the drinks in the shade and the leftovers in Abacus’s van before finally settling by the speakers to digest his food.

Thanks to Frank and Gráinne for a lovely afternoon!

Prioritising performance of an IRP4

IRP4 Infrared Heater

Recent enquiries presented our research department with the following question:

“Could we improve the aesthetics of the IRP4 without sacrificing performance?”

IRP4 Infrared Heater

This led to lengthy discussions within the department. As in the question, the performance of the IRP4 is of utmost importance, along with its structural integrity.

We contract manufacture this product for Herschel Infrared in the UK. An Advantage IRP4 consists of four 650W FTE fixed on two aluminised steel reflectors. These are housed in a robust stainless steel body, suitable for withstanding the high temperatures. The IRP4 is designed for use in large open spaces such as a warehouse or garage, where it is to be mounted facing downwards, at a height of approximately 3 meters.

While we are satisfied with the IRP4’s current performance, the need to constantly refine our products is essential to stay ahead in this ever-competitive market.

 “Curiosity is the basis for successful innovative development. Structure to this is completion”
– Frank Wilson, Managing Director

For this study, modifications were considered for two components which directly influence the radiative output of the heater; the reflector and the front face grill. While numerous other changes could be made, these were the current focus.

The Reflector

IRP4 Infrared Heater

IRP4 Infrared Heater graphThe standard reflector used by Ceramicx in almost all applications is aluminised steel. This is a cold rolled sheet of mild steel clad with an aluminium layer on either side, one side of which is highly reflective. Numerous reports have been produced to date by Ceramicx detailing the impressive reflective properties of this material. The performance of this reflector was compared with that of a stainless steel reflector, and a heat treated stainless steel reflector which appeared bronze. It was unanimously agreed that this bronzed stainless steel was very aesthetically pleasing.

The results, as expected, highlighted the superior reflective performance of the aluminised steel reflector. As a result, no alterations to the reflectors were made.

The Front Face Grill

IRP4 Infrared Heater grill

The front face grill used in the IRP4 is a stainless steel mesh. For comparison, one grill was heat treated like the reflector to produce a bronze finish, and one was covered in a black powder coat. While all grill styles were found to reduce the performance of the IRP4, it is necessary to include a grill to adhere to safety standards. The results found no difference between the original and heat treated stainless steel grill, while the powder coated grill performed poorly. The higher emissivity of the black powder coat resulted in the grill absorbing an undesired amount of the thermal radiation emitted by the elements.

A heat treated (bronzed) stainless steel grill could be used on request, without having any adverse effects on performance when compared to that of the standard stainless steel.

IRP4 Infrared Heater graph

Modifications can always be made to a product in order to meet customer demands. However, the performance of the product is paramount. Ceramicx strives to constantly improve and refine all products, as well as producing highly efficient bespoke pieces on request.

Full report is available to read and download here: CCII 00152 – IRP4 performance evaluation

Projecting a new look

Ceramicx made in-house reflector body

Improved Brackets

PAS’s are predominately mounted to a wall where they distribute heat at a 45-degree angle. The brackets required for this were previously narrower. For added peace of mind we have designed a larger bracket to improve the stability when the product is wall mounted, this is most prominent on our larger variations of PAS products, but we have changed it across the line to keep the design uniform. Mounting positions are still the same to minimise disruption to the end user.

New Louvres

We have adopted a new design louvre for the back of our parts, this is mostly an aesthetic change, but we feel that it has improved the overall appearance of the part. This is mostly down to the purchase of our new Trumpf punching machine which has allowed us to experiment when various designs along with the help of Craig Letty from Mate Tooling who helped us test out a few different designs and come to our decision on the shape.

Ceramicx made in-house reflector body

We have increased the number of louvres on the body of each part to improve air flow and have a better overall appearance.

Any PAS we produce contains Ceramicx made in-house reflector body and endcaps along with the inclusion of our 2P ceramic terminal blocks from our dust press machines.

All these parts together ensure a top-class product to provide the heating you need for years to come.

Ceramicx made in-house reflector body

PAS’s are available in 5 different lengths supporting FTE/ FFEH/ FFE ceramic emitters. For additional costs these products can be fitted with TcK or non-TcK elements, please contact [email protected] for more information.

Max Wattages (PAS 1- PAS 5): 650W- 3250W

Chinaplas 2019 Review

Chinaplas 2019

Guangzhou is very far away. It is in the far east, the very far east, I’m not sure if you’re allowed to say that but…. it’s definitely a very long way from Ballydehob to Guangzhou. We departed Ballydehob at 04:00, departed Cork at 07:20, then Heathrow at 12:20, departed Hong Kong at 01:55 the next day (07:55 local time) and finally arrived in Guangzhou at 08:55 local. This is a city and region of over 25 million people, very different from the relative quietness of Ballydehob that’s for sure!

Chinaplas 2019

After a short freshen up at the hotel and some lunch, we headed to Chinaplas  to be greeted by the wonderful team from GSAE who represent Ceramicx in China.  As well as being a hard-working technical sales team, Mr. Xu Shan, Mr. Pingiang Li and all the GSAE team are fantastic company. The exhibition complex was very large with over 3,500 exhibitors and 250,000 sqm of floor space in 13 buildings with 2 or more floors. Ceramicx was located in hall 9.2 under the banner of the British Plastics Federation, this was a busy location with building 9 being adjacent to the main entrance.

Following the first day, we visited the new office and location of GSAE in Guangzhou. GSAE have invested in a new office space with warehousing, testing facilities and a small assembly area for components. We were served tea in a traditional method on a carved table made specifically for tea drinking.  A social dinner followed in a local restaurant with the Chinese, Taiwanese and Irish team all present and enjoying the local food and beverages.

Chinaplas 2019

Back to real business during the second and third day at the show for Frank and myself. I started to feel normal as I had found a good supply of mid-morning coffee!! As well as meeting existing customers of both Ceramicx and GSAE and a strong representation from India we had the pleasure of meeting with the engineering team from a very important customer in China. The engineers from Bruckner visited the stand to re-iterate the feedback regarding the good quality and excellent performance of our ceramic heater in their thermoforming machines. It was great to get to meet the end users of the IR heaters face to face and discuss future opportunities.

There was a fantastic show of machinery at the exhibition, both from an IR heater user and from a process automation point of view. There were many new ideas we started to develop while at the show. The trip to Chinaplas 2019 was a successful trip where Ceramicx got to further enhance its reputation in the market and generate further interest from some new contacts.

Chinaplas 2019
(L-R) Mr. Xu Shan, Mr. Pingiang Li, Mr. Hu An Yu, Mr. Marius Xiu Qun
and Patsy Bear

“Chinaplas 2019, received over 163,000 visitors in total of which 25% were from overseas. The Ceramicx stand located C71 was located in hall 9.2 in the UK pavillion, here we received warm visiting and big support from our old customers. We also welcomed and talked with many professional new customers who were looking for heat solutions. Our cooperation with many OEM’s meant our heaters being shown in their machines in the exhibition. 

Global leader OEM, Bruckner showed their Chinese-made thermoforming machine with Ceramicx high quality SFEH 600W black coloured heaters.

The Chinese leader OEM SHANTAO AUTO, BLOOM SMART and DONGGUAN HONG HAO had on show machines equipped with Ceramicx heaters.

Ceramicx managing director Frank Wilson visited the stand of DONGGUAN HONG HAO and had a very friendly and in-depth conversation with its general manager Mr Zhang Yong about heating systems and thermoforming machine design. 

The engineers from Bruckner also visited our stand and had a warmful talking with Mr. Padraig Courtney.”

Mr. Xu Shan, General Manger, Henn Group

See more images from the trip!

Szinimpex visit Ceramicx

Szinimpex Ceramicx

This past week we welcomed Szinimpex Kft. from Hungary to our factory.

Based in Kecskemét, Szinimpex began selling our products only a few years ago and have now made it their mission to continue to grow sales of our products in Hungary and surrounding countries. They now sell the complete range of Ceramicx products and components on their webshop.

Szinimpex Ceramicx
(L-R) Marietta Tímár (Foreign Trade Manager), Fruzsina Fodor (Marketing Manager), Annamaria Sinka (Sales Manager) and Szinisa Kovács (Executive Director).

They visited Ceramicx for 2 days to learn more about our company and products. They received a tour of our factory, from production to packing and had the chance to meet everyone they have been in contact with over the past few years.

Going forward Szinimpex are also interested in acquiring more engineering project enquiries and really made the most of their time in Ceramicx learning the best way to develop and handle these enquiries.

A first trip to Ireland for many of their team, we believe they had a very enjoyable time, sampling Irish foods and enjoying the scenery. We enjoyed hearing about the Hungarian food and culture and the similarities and differences between our two countries. Of course, we seized the opportunity share some Irish phrases with our new friends and in turn learn some Hungarian too.

Szinimpex Ceramicx Szinimpex Ceramicx

We are looking forward to a successful future with Szinimpex and wish them the best going forward.

To contact Szinimpex please email [email protected]

Our Excetek Machines get the spotlight

MTD CNC is the UK’s leading online marketing platform for machines and tooling suppliers in the UK with over 10,000 subscribers on their YouTube channel.

Mark DeadmanMark Deadman took the mic to speak with our Managing Director, Frank Wilson about what Ceramicx does in the heatwork industry, our heat systems and our specialised products for various industry applications.

The video was a wonderful way to further show off our factory and the different areas that work together to form the Ceramicx production floor, in this case our tooling room.

The focus was of course our Excetek machines – Excetek V350G CNC wire cutting EDM machine and a HD30Z EDM hole drill.

 “Ceramic by its very nature is exceedingly corrosive and will wear any steel. The net result is we can harden the steel with the wire before we wire out the component parts. We can optimise that hardness before we essentially introduce it to a tool. “  Frank Wilson

It’s important for Ceramicx to have machines that performs successfully in terms of maintainability, usability and capability. Excetek has always achieved this in our view.

Our relationship with Paul Barry in Warwick Machine Tools was instrumental in our introduction to Excetek. For us in West Cork – location wise, it’s important to have a good service system for the products. Whether it’s a flight over from London or a car trip down from Dublin Warwick have always been ready to give assistance.

The whole experience with MTD CNC was beneficial for all parties learning much about each other’s work. We shall be keeping an interested eye on MTD CNC for the future.

Please see our Heatworks 20 for all things Ceramicx.

For more information on specialised projects we have done see our Industrial Ovens page or contact Frank Wilson ([email protected])

Weco came, Weco saw, Weco complemented

Mr. Brett Wehner of Weco International

A great meeting, and well overdue, as we hadn’t welcomed any of our distributors to visit during our factory building period.  Brett was very impressed with our new factory, our machine building space, the current improvements in our systems and in our plans for additional increased automation which will enhance the speed and turnaround of projects and products.

Mr. Brett Wehner of Weco International

Weco International also have plans to move to a new site, and build a purpose built building to house their business. This is very exciting news, we look forward to seeing their plans realised in the near future.

It is always lovely to meet with our long standing partner and friends at Weco International in the US. Both companies go forward with renewed vigour, aiming high to grow our element and project business throughout the USA .

Modular IR heater now available from Ceramicx

Modular IR

Readers of Ceramicx HeatWorks magazine will know just how much we manufacture in-house. Except for some specialist supplies and accessories Ceramicx makes it all here.

Our new factory – the machinery hall especially – now gives us the space and the facilities to create much more variety of product and IR heaters for our various marketplaces.

The latest of these new products is the Modular IR 260, a modular long wave infrared heater, the configuration of which allows multiple units to be arrayed with equal element spacing.

The IR heater is fitted with our high efficiency black ceramic hollow elements; model SFEH (2 x 2 array).

Modular IR

The heater can be wired with either series or parallel connection allowing use on both 240V and 480V networks. Two power output options of 2.4 kW and 1.6 kW are available.

Stainless steel housing and high-reflectivity polished aluminised steel reflector plate provided the finish to the new unit, which is fixed using 4 aluminium stand-off’s with M6 threaded screws and fixing nuts.

Modular IR

Optional type K thermocouples can be installed in one of the ceramic emitters. This can be connected using the removable ceramic type K plug which is supplied as standard with thermocouple units.

The Modular IR 260 is designed to provide a modular solution for machine builders and end users alike that choose to build their own ovens or rebuild existing ovens. Once a suitable framework is in place, the modular design reduces installation and wiring time and provides high intensity heating with a power density of up to 35 kW/m².

More Information on the Modular IR 260 is avaliable here.